Dear Vendor Partners, 


Here at Groupon Goods, we always want you to feel comfortable when reaching out to your primary business partners. We recently introduced you to your Account Management team, and this week we'd like to introduce you to your Buying team and let them share a little bit about themselves. The Buyers are your primary contacts for product planning and promotions, deal content and contract negotiations. Feel free to reach out with any questions you have!



How long have you been a Buyer with Groupon Goods? 


Alicia Koenig: A little over a year!


Emma Roberts: I’ve been here for 4 years


What product categories does your team cover?


Alicia Koenig: I buy Cold Weather, Handbags, Leather Goods, and Eyewear in addition to overseeing Watches and Men’s Jewelry.


Emma Roberts: I buy Cold Weather, Handbags, Leather Goods, and Eyewear.


What does a buyer do in the course of the day?


Team: It depends on the day, but the cliffs notes version is a mix of analyzing and acting on sales data, researching new product trends and brands, curating our assortment, promoting deals, and implementing strategies to drive business results.    


When should vendors contact their buyer?


Team: Please contact us with any assortment updates or issues with pricing and inventory.  We also love to hear from vendors if they have ideas and opportunities for co-op support to help drive promotional events!


What is your favorite thing about being a buyer?


Alicia KoenigProduct! I am super excited to be jumping back into the accessories world. I love following trends and understanding what drives customer decisions. 


What is your favorite thing about working with Goods vendors?


Alicia Koenig: I love learning how to drive a retail strategy and build business in the tech space. It is probably the most challenging thing, but I have enjoyed the opportunity to force myself to think differently as a buyer! 


How can vendors reach you?


Alicia Koenig: Email is best!


Emma Roberts: Can be contacted via email: